WRITER EDITOR | SALLY PARKER

about me

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One morning while eating a bowl of cereal, I was reading a little card that came with a set of wind chimes I'd bought. It told about the enterprising musician who had started the company many years before. He sounded like an interesting guy, so I followed the thread and ended up writing a profile on Garry Kvistad of Woodstock Chimes for his alma mater's alumni magazine.

After more than 25 years, I am still blown away that people share their stories with me and I get to tell them. I also like telling the stories of places, particularly communities and businesses in the midst of reinvention. More and more companies are digging into where they come from—and finding a renewed connection with their customers and their own mission.

I've done most of my writing and editing work in business journalism, university communications and telecom IT:
  • write jargon-free articles about business faculty research in AI, machine learning, sustainability, VR, blockchain
  • led the writing (and SME translation) for IT division in international telecom company
  • write features for university magazines
  • produce content for college advancement offices

I am equally at home as an editor. For years I edited news stories and features at a business newspaper, and freelance clients tap my editing skills for marketing copy, development collateral and magazine page proofs. 

Find out more about me, or drop me a line!
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  • The Latest
  • Niches
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  • About
  • Blog
  • Recommendations